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A Cyber Bookie

March, 10 2010


James, Westbrook take home NBA weekly honors

Basketball Betting Lines

02/09/2010 - New York, NY (Sportsbook Betting Lines) - Cleveland Cavaliers forward LeBron James and Oklahoma City Thunder guard Russell Westbrook were named the Eastern and Western Conference Players of the Week, respectively, for the period ending February 7.

James led the league in scoring with 35.0 points per game, as the Cavaliers went 3-0. On Saturday, James set a franchise record by scoring 35 points in the first half of a win over New York. He also tied a career-high with 15 assists in a victory over Memphis on February 2.

This is James' fifth weekly award this season.

Westbrook averaged 19.7 points, 9.7 assists, 8.0 rebounds and 3.3 steals in a week where the Thunder went 3-0. In a win against Golden State on Saturday, Westbrook nearly had a quadruple-double with 21 points, 10 assists, seven rebounds and a career-high eight steals.

The second-year guard notched his first weekly award of the year and is the second consecutive Oklahoma City player to win the award, as Kevin Durant captured the honors last week.

Other nominees for the awards included Atlanta's Joe Johnson, Boston's Rajon Rondo, Charlotte's Stephen Jackson, Durant, Orlando's Dwight Howard, Philadelphia's Andre Iguodala, Phoenix's Amare Stoudemire and Utah's Andrei Kirilenko and Deron Williams.


<< Lady Vols rally to beat Vandy
Nashville, TN (Sportsbook Betting Lines) - Kelley Cain scored a career-high 19 points and No. 5 Tennessee came back from an eight-point deficit to top Vanderbilt, 69-60, to sweep the regular season series. Glory Johnson, Angie Bjorklund and Aly

<< Lombardi's career night propels Phoenix over road-weary Oilers
Glendale, AZ (Sportsbook Betting Lines) - Matthew Lombardi had a career-high five-point night with a pair of goals and three assists, as Phoenix blew out Edmonton, 6-1, for its seventh win in eight games. Ilya Bryzgalov turned aside 33 shots for t

<< Stewart, Yip help Avs upend Blues
Denver, CO (Sportsbook Betting Lines) - Chris Stewart had a goal and two assists as the Colorado Avalanche downed the St. Louis Blues, 5-2, at Pepsi Center. Brandon Yip had two goals while Paul Stastny added a goal and an assist for the Avalanche

<< Jayhawks capitalize on turnovers to top Texas
Austin, TX (Sportsbook Betting Lines) - Marcus Morris posted 18 points, eight rebounds and four assists, as No. 1 Kansas overcame a poor shooting performance by clamping down defensively on the 14th-ranked Longhorns to earn an 80-68 Big 12 victory

<< Carter and Orlando stay hot with win over Hornets
Orlando, FL (Sportsbook Betting Lines) - Vince Carter scored 34 of his season-high 48 points in the second half, rallying Orlando to a second straight victory, 123-117 over the New Orleans Hornets. Carter scored nine during a 19-0 rally in

Ducks win 10th in a row at home, snap LA's victory streak >>
Anaheim, CA (Sportsbook Betting Lines) - Corey Perry had a goal and two assists to lead the Anaheim Ducks to a 4-2 win over Los Angeles and snap the Kings' franchise- best nine-game winning streak. Saku Koivu and Teemu Selanne each had a goal and an

Gasol carries short-handed Lakers over Spurs >>
Los Angeles, CA (Sportsbook Betting Lines) - Pau Gasol had a spectacular all-around game with 21 points, 19 rebounds, a season-high eight assists and five blocked shots, pacing the Los Angeles Lakers to a 101-89 win over the San Antonio Spurs.

Mavs send Warriors to ninth straight loss; Ellis hurts knee >>
Oakland, CA (Sportsbook Betting Lines) - Jason Terry made 6-of-9 three-point tries, finishing with a season-high 36 points, along with nine assists and six rebounds, as Dallas took control in the fourth quarter in a 127-117 victory over Go

Berdych, Dent victorious in San Jose >>
San Jose, CA (Sportsbook Betting Lines) - Fifth-seeded Czech Tomas Berdych and unseeded American Taylor Dent were first-round winners Monday at the $600,000 SAP Open. Dent topped fellow countryman Alex Bogomolov Jr, 6-4, 7-6 (7-2) on the indoor hardco

Hoyas head north to battle Friars >>
Providence, RI (Sportsbook Betting Lines) - Fresh off a statement victory, the Georgetown Hoyas are slated to collide with the Providence Friars this evening in a Big East Conference affair. Georgetown had lost two of its previous three games heading

Sportsbook Betting Lines

Who Makes the Sportsbook Betting Lines?

Las Vegas Sports Consultants (LVSC) is the world’s premier oddsmaking company and the most respected authority on making the lines. Mike Seba is a Senior Oddsmaker at LVSC and has been making lines for the last six years. In our extended interview, Seba explained that there are 4-5 oddsmakers assigned to make lines for each of the major sports (pro & college football and basketball; MLB, NHL, boxing, golf). Each of these oddsmakers bring unique opinions, strengths and weaknesses to the process. Oddsmakers at LVSC are professional sports junkies who love what they do and would probably do it for nothing if you asked them, but they do get paid for it. By necessity their approach is very research-oriented and concise, since with millions of dollars at risk there is little margin for error.

“You either have a passion for it or you don’t,” Seba said.

“The #1 thing for us is to make a line for each game that creates good two-way action. We do this by drawing from past experiences and applying them to current situations. People think it’s much more complicated, but it’s not. “

What are the Football Betting Lines Trying to Accomplish?

There is a common misconception that point spreads represent the oddsmakers’ prediction of how many points the favorite will win by. That is not the case at all – their intent is NOT to evenly split the ATS result between the teams; rather, their goal is to attract equal betting action on both sides. Stated another way, they want to create a line that half the people find appealing to bet one way while the other half find it appealing to bet the other way (known as ‘dividing the action’).

Divided action means the sportsbook is guaranteed a profit on the game because of the fee charged to the bettor (called juice or vig – typically $11 bet to win $10).

How the Opening Line Is Made

The opening line is the first line created by the oddsmakers, which is then sent out to sportsbooks. Of course there is an entire method to the madness on how the opening line is created. Seba explained that it all starts with each oddsmaker creating a line on each game based upon their own personal approach. This usually includes having up-to-date power ratings on each team.

Power ratings are the oddsmaker’s value of each team and are used as a guide to calculate a "preliminary" pointspread on an upcoming game. The power ratings are adjusted after each game a team plays. Examples of non-game factors that would require an adjustment to a team's power rating are key player injuries and player trades.

Once a game’s power rating based pointspread is determined, the oddsmaker will make adjustments to that line after considering each team's most recent games played and previous games played against that opponent. Also, adjustments are made after reading each team’s local newspapers to get a sense of what the coaches & players are thinking going into the game.

Since the oddsmaker’s ultimate goal is equally dividing the sports betting action, public perception and sportsbook betting patterns must be taken into account. For example, the public might have heavy betting interest week after week on a popular college football betting team such as USC. If an oddsmaker comes up with a preliminary line of USC -7, then an adjustment up to -7.5 or -8 would be made in response to the public’s expected USC bias.

The last step in the line-making process for each oddsmaker is taking one final look to determine whether or not the line "feels right." This is where common sense and past experience with how games are bet enters into the picture.

A round-table discussion among the 4-5 oddsmakers involved in making the line for each sport is then conducted and a consensus line is decided upon by the Odds Director before it is released to the sportsbooks. Of the 4-5 oddsmakers, generally the 2 most respected opinions are weighed more heavily by the Odds Director before he decides on the final line.

Why Sports Betting Lines Change

Once the opening line is released by LVSC, the individual sportsbooks decide if they want to make any adjustments before offering it to the public. Reasons for such adjustments include:

Experts working for the individual books having a strong opinion on the game

Individual books having players who consistently bet with certain tendencies (such as an extreme bias toward favorites or toward a certain popular team like USC)

The purpose of these adjustments, like all line adjustments, is to more equally divide the betting action.

Once betting begins, sportsbooks can adjust the line at any time. In doing so they attempt to make more attractive the team that is getting less action. By moving the line, sportsbooks can influence how the public bets on a particular game.

For example, if the pointspread on a game is 7 and most of the money is coming in on the underdog (taking the +7), sportsbooks will then move the number down to 6 ½ to try and attract money on the favorite.

Moving the line is the oddsmaker's effort to balance betting action, and often times such moves can have a major impact on a bettor’s decision. Oddsmakers can also change the line depending on various event-related factors such as player injuries or weather. Obviously, if the line comes out a week ahead of the event (which is the case in football), there is much that could happen during the week leading up to the event that could affect the line. Oddsmakers have to determine if any changes are necessary and send out an "adjusted line."

“The main objective is that our clients get equal action on both sides,” Seba said. “We’re not trying to pick the team that covers the spread, we’re trying to make it a coin flip, a tough decision (for the bettor). If we’ve done that, we’ve done our job.”

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Bonds nearly hits HR 751, SF wins
4 and drove in a pair of runs, and Barry Bonds nearly hit homer No. 751 as San Francisco beat 1, in the middle contest of three at AT&T Park. 6) allowed five hits and one run over 6 2/3 innings, fanning eight and walking three. game slide. Bonds, who came within five homers of Hank Aaron's record on Friday, went 1 with three walks, an RBI double and scored twice. The double ... read more


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NFL FOLDS EUROPEAN LEAGUE

The NFL folded its development league in Europe after 16 years Friday. The decision was made so the league could put a stronger international focus season games outside the United States. The announcement came less than a week after the Hamburg Sea Devils beat the 28 in the World Bowl championship in Frankfurt before a crowd of 48,125. Five of the league's six teams were based in Germany, while the other was in Amsterdam, Netherlands. season games outside the United States. The first such game is October 28 in London, England between the Miami Dolphins and the New York Giants. focus the NFL's strategy on initiatives with global impact, including worldwide media coverage of our sport and the staging of seas... more

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